VeraData is pleased to announce the release of SmartSuppress™.
VeraData is pleased to announce the release of SmartSuppress™. This exciting new product is
a customized suppression database developed to identify financially distressed households.
The file contains 18,300,000~ households who are pending foreclosure, filing bankruptcy, taking
high interest ‘pay day’ loans to cover their short term expenses, etc. The file has multiple
contributing sources and is updated daily.
These individuals are NOT good candidates for most direct mail offers....though, demographically,
in many cases, they match the profile of a good candidate. They are cash hungry loan applicants
who are seeking or who have desperately sought cash in the last 12 months to resolve immediate
cash flow issues. These individuals have recently filed for bankruptcy, applied in person or on-line
for a pay-day loan (cash advance) or foreclosed on a home.
VeraData is making this file available for SUPPRESSION to any entity for a $5/m processing fee.
This is being offered to help the nations' direct mailers save their printing and postage money, or
rather, for them to make better use of marketing dollars by sending the mail to people who WILL
respond and who WILL buy/donate. VeraData will REMOVE/FLAG anyone on your lists
(acquisition/prospect list, reactivation/cross-sell list, etc) who match to this file. This is not being
made available anywhere else. SmartSuppress has been tested and consistently proven the
response rate of households matching this file are an average of 20% - 40% WORSE than 'control'
response rates (i.e. the names NOT on this list perform 20% - 40% BETTER than those on this list).
Please contact your VeraData representative today at 1-800-561-9927 to learn more about
this exciting new product and inquire about our FREE test offer!!
Contact us today and speak with a direct marketing
professional who is knowledgeable and cares about your success.
E-Mail email@example.com or call 800-561-9927.